Affliction will be the primary sponsor of Mike Skinner’s #00 car at the 8/31 Pepsi 500 race in Southern California:

Affliction Entertainment and Michael Waltrip Racing have teamed up to race for the checkered flag in the Pepsi 500 at Auto Club Speedway in Southern California. This year’s Sprint Cup Series race at the two-mile D-shaped oval will find Waltrip’s #00 Toyota, driven by veteran driver Mike Skinner, fully wrapped in Affliction Entertainment’s “Day of Reckoning” graphics promoting the upcoming Oct. 11 MMA Pay-Per-View event from Las Vegas. In addition to Affliction’s sponsorship of the Michael Waltrip Racing #00 entry, the company will work with Auto Club Speedway to promote “Day of Reckoning” to the multitude of fans who attend the events planned at the world-famous speedway this Labor Day weekend. Utilizing the venue’s multiple promotional opportunities, Affliction and Auto Club Speedway have packaged an entertaining mixture of promotional opportunities to make the fans aware of Affliction’s upcoming event. Roy Englebrecht Events, Donald J. Trump and Affliction Entertainment in association with Planet Hollywood Resort & Casino present Affliction “Day of Reckoning” featuring the WAMMA heavyweight elimination match between Andrei Arlovski vs. Josh Barnett on Saturday, Oct. 11 at the Thomas & Mack Center in Las Vegas. Tickets are available online at www.unlvtickets.com or by calling 702.739.FANS. Ticket prices range from $75 to $500. Arlovski vs. Barnett is available live on cable and satellite Pay-Per-View and closed circuit television

We’ll get some pictures of the Affliction paint scheme on the car as soon as we can…

Affliction to sponsor #00 car at NASCAR race in California @ Jayski.com